Did you know? Healthy food labels can make you hungrier Columbia Daily Tribune

“);
}
var src=’http://ift.tt/1SqlJfe;;
$.ajax({
async:false,
type:’GET’,
url:src,
data:null,
success:callGoogleSurvey,
dataType:’script’
});
} catch(e) {
return 0;
}
}
//The callback function executed when the location could not be fetched.
function onGeoError(error) {
//console.log(“Error”, error);
return 0;
}
function callGoogleSurvey(){
//console.log(‘callGoogleSurvey’);
try {
_402.show();
} catch(e){
//console.log(“error”,e);
}
}
window.onload = function () {
x = geolocator.locateByIP(onGeoSuccess, onGeoError, 2);
};

You might feel virtuous for choosing a healthful snack, but you might not feel full after eating it.

Maybe you’ve been burned before by those low-cal, low-carb, low-fat, low-flavor briquettes that try so desperately to make you believe they are brownies. Or maybe you’ve tried — and failed — to get through the day after eating only a salad for lunch. Experiences like these have built for many of us an expectation that a healthful food just isn’t going to be satisfying, and a paper published in the Journal of the Association for Consumer Research indicates that this belief might lead us to overeat when we see labels making health-related claims on our foods.

<!–

Email

var addthis_config = {“data_track_addressbar”:false};

Print

Font Size:

Default font size

Larger font size

–>

An online service is needed to view this article in its entirety.

You need an online service to view this article in its entirety.

Login

Or, use your
facebook account:

Choose an online service.

• 1
  

  Online

  
  $9.24 for 28 days
  

  Unlimited access to ColumbiaTribune.com on your computer, tablet and smart phone.

• 2
  

  Print + Online + Web App

  
  $14.11 for 28 days
  

  Home delivery of the print edition every day*, unlimited access to ColumbiaTribune.com on your computer, tablet and smart phone, as well as the Web App on your computer or iPad.

• 3
  

  Add online to print subscription
  Free!

  Your bill will be updated to include online as of this date.

• 4
  

  MU Student Subscriptions
  Free!

  Online Student Access to the ColumbiaTribune.com

• 5
  

  16 weeks for $20 Online and Print

  
  $21.36 for 112 days
  

  Home delivery of the print edition every day, unlimited access to ColumbiaTribune.com on your computer, tablet and smart phone, as well as the Web App on your computer or iPad.

• 6
  

  13 Weeks for $16 | Online + Sunday Print

  
  $16.53 for 28 days
  

  Unlimited online access to columbiatribune.com PLUS home delivery of our big Sunday print edition.

• 7
  

  Print + Online: 26 weeks for $30

  
  $32.29 for 182 days
  

  Offer only available current print-only subscribers: Home delivery of our print edition every day, unlimited access to ColumbiaTribune.com on your computer, tablet and smart phone, as well as the Web App on your computer or iPad PLUS our Columbia Daily Tribune comic umbrella! 

Need an account? Create one now.

Or, use your
facebook account:

Researchers at the University of Texas at Austin treated study participants to an assortment of chocolate chip, oatmeal raisin and cocoa-raisin cookies.

Some of these participants were told they were about to eat a “healthy cookie,” with “high levels of protein, fibers and vitamins.” The rest of the participants were told their cookies contained “high levels of sugars, fats and carbohydrates.” Afterward, those who believed they had been given a healthful snack reported feeling 40 percent hungrier than those who believed they had indulged.

In a related study, participants ate twice as much popcorn when it was labeled as healthy.

The study authors note that there are other factors — some conscious, some subconcious — that contribute to a person’s decision on portion sizes. However, it becomes clear that there’s some truth behind the phrase “too much of a good thing.”

© 2016 Columbia Daily Tribune. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

You have viewed your 10 free stories. You can come back at the end of your 30-day period for another 10 free articles, or you can purchase a subscription and enjoy unlimited access to local news, sports, photos and thoughtful analysis to help make sense of it all. If you need help, please contact our customer service office at 573-815-1600.

Close Window [x]

Posted in
Pulse

on

Sunday, April 17, 2016 12:00 am.

SUBSCRIBE to the Tribune today and save more than 50%. You can cancel at any time.

<!–

_taboola.push({
mode: ‘organic-thumbnails-a’,
container: ‘taboola-post-articlethumbnails’,
placement: ‘Post ArticleThumbnails’,
target_type: ‘mix’
});

–>

Topics:

Food,

Health And Wellness,

Subconcious,

Labels,

Vitamins

FACT CHECK See inaccurate information in this story? Tell us here.